Goldco Direct ‘At a Glance’ analysis followed by in depth report:

Goldco Direct Analysis
Phone No.1-855-848-4653
BBB (Better Business Bureau) Rating
(Scale of A+ to F)
BBB Complaints2
BCA (Business Consumer Alliance) Rating
(Scale of AAA+ to F)
BCA Complaints0
Trustlink RatingN/A
Gold IRAs Offered (US)
Crypto IRAs Offered (US)RedCross
Gold RRSPs offered (Canada)RedCross
Preferred DepositoryDelaware Depository Services Co
Preferred CustodianSterling Trust
Minimum IRA Purchase AmountNot known
Physical IRA Application
Digital IRA ApplicationRedCross
Set UpNot known
Admin (annually)Not known
Storage (annually)Not known
IRA Transfer Process15 to 30 days
401k Rollover Process15 to 30 days
Delivery of MetalsNot divulged
US Mint
Listed Dealer
ICTA Member
TRUSTe VerifiedRedCross
Norton SecuredRedCross
Special OffersNone


During our research into Goldco Direct we found a certain amount of confusing information which has made it difficult for us to give an objective opinion about this company.

They have been in business since 2006 and they are headquartered at 19528 Ventura Blvd #370, Tarzana, CA 91356.

Their founder and CEO is Trevor Gerszt. Our research led us to discover that he runs another company, Goldco Precious Metals from the exact same corporate address. Each company has its own website and on each of these websites we were unable to find a mention of the other company. We were unable to establish therefore whether they are run as separate entities or with separate staff.

Reputation and Ratings

Goldco Direct Better Business Bureau

The more research we did into Goldco Direct the more confusing we found it.

When we did our initial research at the BBB we found one listing for Goldco Direct and a separate one for Goldco Precious Metals. On our most recent check we discovered that the link to the Goldco Direct listing brought up a BBB ‘500 server error’ so we were not able to find the listing we saw previously for them. The BBB link to Goldco Precious Metals was working OK however.

The BBB have given Goldco Precious Metals an A+ rating (on a scale of A+ to F). There have been 3 complaints closed with the BBB in the past 3 years and 1 within the past 12 months. Of the 3 closed in the past 3 years one of these was to do with ‘Advertising/Sales Issues’ and the other two refer to ‘Problems with Product / Service’. There are 10 customer reviews posted there, all of which show a Positive Customer Experience.

According to what we discovered during our initial research at the BBB (when there were separate listings for each company) both businesses, Goldco Direct and Goldco Precious Metals were started on the same day, 10/07/2006.

Goldco Direct Business Consumer Alliance

According to the Goldco Direct listing at the BCA they have been members since 05/22/2012 and have been given an AAA rating. No complaints have been recorded over the past 3 years. In the ‘Additional Information’ section it shows Heritage Gold Group as being a DBA of Goldco Direct.

There is a separate listing at the BCA for Goldco Precious Metals. They have been members since 12/09/2011. They also have an AAA rating with no complaints recorded over the past 3 years. No additional DBA’s are mentioned for this company.

Goldco Direct Trustlink

When you click on the link to Goldco Direct at Trustlink you are taken to information about Goldco Precious Metals. We could not find any information at Trustlink about Goldco Direct.

GoldcoDirectWebsiteGoldco Direct’s Website

When we visited Goldco Direct’s website we got the impression that it isn’t being maintained. We would stress that this is not a fact, it’s merely an opinion we formed. That’s because:

  1. At the top of the home page there is a large black blob where we assume an image should appear.
  2. The ‘Featured News’ items on the home page are all many years out of date.

Goldco Direct Company Video


It is difficult to make this review conclusive, given the amount of confusion prevailing.

Could it be that the business of Goldco Direct is now being operated under the name and management and at the premises of Goldco Precious Metals?

It might also explain why Goldco Direct’s website is out of date in many places (as outlined above), whereas the Goldco Precious Metals website is current.

If that should be the case (which is conjecture on our behalf) then we would wonder why the company would keep an outdated website online instead of taking it down… or why there is no cross referencing to both companies on either of their websites.

Representatives of Goldco Direct, Feel Free to Contact Us

Representatives of Goldco Direct are invited to contact us. Our goal is to provide accurate information to our readers which in this instance we do not think we have achieved. We would welcome the opportunity to be able to clarify the situation regarding Goldco Direct and to put the record straight.

Reviewed by: Doug Young